About

Management Team

The New Course Management Team has been making things happen in the supply chain logistics, material handling, manufacturing, warehousing and transportation arenas since the late 80′s. Our management group includes:

  • John J. Sidell

    Principal and Co-Founder

    John has been active in the Supply Chain Management software and consulting market since the late 80′s. Prior to co-founding New Course, John was a co-founder of ESYNC, an industry leading Supply Chain Execution (SCE) consulting firm, as well as an executive with multiple SCE software vendors. John is well known within the Supply Chain marketplace as an active member of the seminar, roundtable and speaking circuit as well as advisory board positions for several firms. He is a popular speaker and has given many presentations at industry events including MHIA, CSCMP Annual Conference and various Supply Chain Software User conferences. Additionally, he has authored many articles on the topics of supply chain optimization, supply chain execution technologies and systems deployment and has been frequently quoted in industry periodicals.

    John is a member of the CSCMP and MHIA. He holds a Bachelor of Science degree in Business Administration from Bowling Green State University and has been inducted into BGSU’s Business School Hall of Fame. In 2001, he was honored as a regional winner for the Ernst and Young’s Entrepreneur of the Year.

"A very knowledgeable and talented group of consultants. These guys know the supply chain execution systems industry and did a fantastic job on our WMS project."
CIO, Leading CPG Food Manufacturer